I thought I would share with you all todays latest news from Sea Ray ------------ Pretty Impressive stuff for recession year economy

TO: North American Sea Ray Dealers

SUBJECT: 2010MY Product Highlights
After one of the most challenging years in recent memory, Sea Ray has maintained our unwavering focus on product, dealer health and customer value. We’re poised to make 2010 a year that breaks away from the economic quagmire and sets the course for market share gains. When all other builders have shut-down, filed for bankruptcy protection or slashed R&D, quality control and marketing resources, Sea Ray is introducing seven new models to the market – the 260 Sundeck®, 280 Sundeck®, 260 Sundancer®, 280 Sundancer®, 310 Sundancer®, 450 Sundancer®, and 540 Sundancer®. In fact, our model line-up in 2010 will be the freshest we’ve offered in over two decades. Sea Ray’s quality improvements, which resulted in Sea Ray winning two out of the three J.D. Power Awards for Quality, are continuing with renewed energy, and we’re looking for a J.D. Power “clean-sweep” in 2010. We’re pouring on the gas with our global retail programs, Aquapalooza 2009, our Costco affiliation and web-site development.
 

2010MY Product Highlights - Sport Boats (Sports, Selects, Sundecks®, SLX’s):

• J.D. Power Award winning line-up of day boats from 18’ – 30’
• New standard graphics on Selects
• New wakeboard graphics on Sports, Sundecks®, and Fissions®
• Upgraded premium sound system – Rockford Fosgate®
• Optional speed-based Smart Tow
• 210 Sundec®k renamed as 220 Sundeck® with all new re-designed aft seating
• Pop-up cleats now standard on 220 Sundeck’s®
• Sport Series – new gauges with updated styling
• Sony stereo system with upgraded amps and speakers
• Optional “Linedudes” retractable dock line system
• Model name changes on all Sundecks® to designate overall length of boat
• 22 Pachanga® is now standard with a 496 Mag engine, with no engine up-charge

CLICK LINKS BELOW FOR RECENT NEWS COVERAGE OF SEA RAY
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http://mms.tveyes.com/Transcript.asp?stationid=2025&DateTime=07%2F01%2F2009+11%3A18%3A31&mediapreload=14&playclip=true